Water markets

Water has been repeatedly named by the World Economic Forum as the single biggest risk the world faces. These threats are only exacerbated by increasing temperatures and changing weather patterns.


Organisations committed to water stewardship can now support high-impact water projects by purchasing Water Benefit Certificates (WBCs).

A Water Benefit Certificate represents a volume of water that has been sustainably supplied, purified or conserved. There are different volumes for different project types, depending on size and impacts provided.

Volumes - cubic metres per annum (m3 p.a.) Number of mper WBC
For volumes up to 40,000 m3 p.a. 1 m3 = 1 WBC
For additional volumes greater than 40,000 m3 but less than 1,300,000 m3 p.a. 10 m3 are worth 1 WBC
For additional volumes greater than 1,300,000 m3 p.a. 100 m3 are worth 1 WBC





Each project must deliver impact toward two additional Sustainable Development Goals and demonstrate a clear financial need for additional finance from selling WBCs. Therefore, as well as contributing to SDG 6, companies investing in WBCs are also helping to deliver other sustainable development impacts from projects that would not have otherwise happened. 

  • Contribution to SDG 6: By purchasing Water Benefit Certificates, you can claim to have made a contribution to SDG 6, representing a direct impact on ensuring the availability and sustainable management of water and sanitation for all, monitored, verified and certified Gold Standard. You may also claim: 

    For project type
    You can claim to have contributed to:
    WASH projects
    Target 6.1. Achieve universal and equitable access to safe and affordable drinking water for all.
      Target 6.2. Achieve access to adequate and equitable sanitation and hygiene for all and end open defecation, paying special attention to the needs of women and girls and those in vulnerable situations.
    Wastewater Treatment projects Target 6.3. Improve water quality by reducing pollution, eliminating dumping and minimising release of hazardous chemicals and materials, halving the proportion of untreated waste water and substantially increasing recycling and safe reuse globally
    Sustainable Sugarcane Initiative projects

    Target 6.4. Substantially increase water-use efficiency across all sectors and ensure sustainable withdrawals and supply of freshwater to address water scarcity and substantially reduce the number of people suffering from water scarcity.










  • Contributions to other SDGs  - You may also describe the certified contributions to other Sustainable Development Goals that the project you supported has also delivered.